BuckedUpApparel.com Set For Return To Sheltra Motorsports
“Team Designates Friday As “BuckedUp” Day”

DAYTONA BEACH, Florida (February 4, 2010) - - Officials from Sheltra Motorsports announced today that longtime supporter BuckedUpApparel.com will continue their association with the veteran ARCA Racing Series team by aligning with the organization as a associate marketing partner for Saturday’s Lucas Oil Slick Mist 200 at Daytona (Fla.) International Speedway.

BuckedUpApparel.com continues their relationship with driver Patrick Sheltra after the Indiantown, Florida native took the “hunting” theme organization to a runner-up finish in their first outing at Rockingham (N.C.) Speedway last April.

Founded in 2005, The BuckedUp “Antlers with Attitude” brand engages the spirit of outdoor enthusiast of all ages. Their customers are brand loyal, and are skilled in their sports. BuckedUp has found that they are passionate about their families, their friends, and their communities. They want to make a unique statement with their apparel and they also want it to be fashion forward in regards to design, fabric, and message.

The team also announced that Friday (February 5) will be designated as “BuckedUp” day with team members sporting the company’s unique and flashing signature logo through their various apparel line.

“We are thrilled to have BuckedUpApparel.com back on-board for us at Daytona,” said driver Patrick Sheltra. “We are committed on building our relationship together as they continue to grow and enjoy success. We graciously appreciate their support of our race team and hope to deliver them another exciting finish.”

John Emerson, President of BuckedUp essentially echoed Sheltra’s statement. “We are thrilled to have Patrick Sheltra and the entire Sheltra Motorsports team represent BuckedUpApparel.com again,” he said. “The team fits the qualities and standards that we cherish in a partnership. The team had a great finish for us last year and we are confident that we’re going to be celebrating on Saturday night in victory lane.”

Entering Daytona, Sheltra has 67 ARCA Racing Series presented by RE/MAX and Menards starts to his credit with one career victory at Salem Speedway (April 2009). During his ARCA tenure, Sheltra has accumulated 10 top-fives and posted 22 top-10 finishes. A third place qualifying effort at Rockingham Speedway (April 2009) is Sheltra’s best time trials efforts to date. He has controlled the ARCA field five times for 109 laps.

The Lucas Oil Slick Mist 200 at Daytona (80 laps / 200 miles) is the first of 20 events on the 2010 ARCA Racing Series presented by RE/MAX and Menards schedule. The 47th ARCA race held at Daytona is a three-day show. Practice begins Thursday, February 4 with a four hour and fifty minute practice session planned from 12:00-4:50 p.m. Menards pole qualifying presented by Ansell is set for Friday, February 5 slated to begin at 11:00 a.m. A fifty minute final practice session is etched in on Friday evening from 5:40pm-6:30 p.m. The event will take the green flag on Saturday, February 6 shortly after 4:30 p.m. The race will be televised live on SPEED with additional race coverage including live timing and scoring and radio broadcast through the ARCA Racing Network (ARN) online at arcaracing.com. All times are local.

Stay tuned for a revamped web site and several social networking opportunities to connect with Patrick Sheltra and the Sheltra Motorsports team but in the mean time for the latest and marketing partnership opportunities please visit PatrickSheltra.com.

To grab your official Bucked Up Apparel, please log onto BuckedUpShirts.com or BuckedUpApparel.com.

About Sheltra Motorsports:
Sheltra Motorsports (sheltramotorsports.com) is a three-tier Motorsports operation consisting of dirt and asphalt competition. Patrick Sheltra, a 23-year old native of Indiantown, Florida competes in the UMP and WoO (Dirt) Series; while also running a full schedule in the ARCA Racing Series presented by RE/MAX and Menards (No. 60) and a limited schedule in the NASCAR Nationwide Series. Sheltra Motorsports ownership is combined of Richard, Grace and Patrick Sheltra. The team is headquartered in Indiantown, Florida with additional operations in Richmond, Indiana and Mooresville, North Carolina.

TEAM COMMUNICATIONS CONTACT:
Chris Knight, Sheltra Motorsports
P: 239.834.9797
E: chris@patricksheltra.com